Cold email is broken. Most agencies won't tell you.

Google and Microsoft tightened spam filters severely in 2025. Industry-average B2B reply rates crashed from 5–8% to 1–3%. Most cold email agencies still use tactics from 2022 — and their clients pay for empty pipelines.

PROBLEM 01

Emails sent from your main domain

One spam flag and your entire business email starts landing in junk. Amateur setups burn the very domain you use for real clients.

PROBLEM 02

Copy that reads like a bot wrote it

Mail-merge templates without real personalisation are spotted in the first line. Prospects delete them in 2 seconds. 60% of "cold email" is functionally spam.

PROBLEM 03

English-only in Nordic markets

95% of cold email services send English only. Native Swedish/Norwegian/German copy gets 2–3x higher engagement (Litmus 2024 data). Most agencies leave this on the table.

PROBLEM 04

No warmup, no infrastructure

Sending 1,000 emails from a fresh domain = instant blocklist. Proper warmup takes 14 days per domain. Skipped by most quick-turnaround services.

HOW WE FIX THIS

Dedicated infrastructure. Native language. Personalisation per lead.

We register 2–3 dedicated sender domains in your name, warm them for 14 days, write Nordic-native copy with 60-second personalisation per prospect. The result: your main domain stays clean, your prospects actually read your emails, and 5–15 book meetings every month.

STRAND OUTREACH

We do the cold email. You take the meetings.

500–1,000 personalised emails go out every month from dedicated sender domains registered in your name. Replies are filtered. You only see prospects who actually want to talk — typically 5–15 booked meetings per month depending on your ICP.

  • 2–3 dedicated sender domains + 14-day warmup
  • Native Swedish, Norwegian, Danish, English, German copy
  • 60-second personalisation per lead (not mail-merge)
  • Replies forwarded — you take the meeting
  • Weekly A/B testing + monthly performance report
Book a strategy call →

From signup to first booked meeting in 7 days.

No fluff, no waiting. Here's exactly what happens after you sign.

1

Discovery call

45 min Zoom. We map your ICP, offer, and deal size. Come away with a concrete pipeline plan.

DAY 1
2

Infrastructure setup

2–3 sender domains registered in your name. SPF, DKIM, DMARC configured. Google Workspace inboxes provisioned.

DAY 2–3
3

Prospects + copy

500–1,000 leads matching your ICP loaded into Instantly. 5 personalised email templates written for your offer.

DAY 4–5
4

Campaigns live

Emails start sending. Replies land in your inbox from day 1. Weekly A/B testing to lift reply rate over time.

DAY 6–7

Simple, transparent pricing.

Two products. No hidden fees. First 3 clients get 50% off in exchange for a testimonial.

SETUP ONLY
€2,500 one-time
Complete cold email infrastructure. Delivered in 5–7 days. Yours to run — no ongoing fees required.
  • 2–3 dedicated sender domains
  • Google Workspace inboxes configured
  • SPF, DKIM, DMARC on every domain
  • Instantly account fully configured
  • 500–1,000 lead prospect list
  • 5 personalised email templates
  • 2h Zoom onboarding + full SOP docs
Book a call
MOST POPULAR
STRAND OUTREACH RETAINER
€1,500/month
Complete done-for-you cold email operations. Everything in Setup, plus ongoing. + €1,500 setup fee.
  • Everything in Setup
  • 500–1,000 emails sent per month
  • 200–300 new leads added monthly
  • Weekly A/B testing on copy + subject lines
  • Replies filtered + forwarded to you
  • Monthly performance Loom report
  • Target: 5–15 booked meetings / month
  • 3-month minimum, month-to-month after
Book a strategy call
ONLY 3 SLOTS
FOUNDING CLIENT
€750/month
50% off retainer + setup for the first 3 clients. In exchange: written testimonial after month 1.
  • €750/month for 3 months (then €1,500)
  • €750 setup (normally €1,500)
  • Full retainer service, no cuts
  • Priority onboarding + direct access
  • One requirement: honest written testimonial
Claim founding slot
3 spots remaining · July 2026

Websites we've built for other B2B clients.

We also build custom websites when clients need them. This is the standard of quality you get when you work with Strand.

Blonde Lab
Booking-optimised salon website with elegant, conversion-first layout.
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Premium creative studio site with bold visuals and clear brand voice.
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Meliva
Medical clinic website — trust-first design with clear specialist listings.
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Erik Larsen
Personal brand website with tight positioning and strong calls to action.
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Need a website too? We build custom Webflow sites from €3,800 as a secondary offering. Ask on your strategy call — we'll bundle if it makes sense.

Not another cold email agency.

01

We use it on ourselves

Strand Outreach is the same system that fills Strand's own calendar. You're buying something we live and breathe daily — not a service we resell.

02

Nordic language edge

95% of cold email services are English-only. We write native Swedish, Norwegian, Danish, English and German — the language advantage most agencies leave on the table.

03

One person you can reach

You work directly with Tobias. Not an agency team, not a helpdesk queue. Real answers, fast — usually within 2 hours during working hours.

04

Measurable results only

No vanity metrics. We report on booked meetings, reply rates, open rates, and pipeline value. Every month, you see exactly what you paid for.

Straight answers.

Is cold email legal in the Nordics? +
Yes, for B2B under GDPR's "legitimate interest" basis, provided your email is relevant, personalised, and includes clear identification and easy opt-out. We handle all of this by default.
How is this different from typical AAA / cold email agencies? +
Three ways: (1) Native Nordic language — most send English only. (2) Sub-60-second personalisation per lead, not mail-merge. (3) Dedicated infrastructure per client — many services reuse the same warm inboxes across all clients, which hurts deliverability. Also: one founder, direct access.
What kind of results can I actually expect? +
Realistic targets: 35–55% open rate, 3–8% reply rate, 8–15% positive reply rate on the best-performing segments. From that, 5–15 booked meetings per month depending on your ICP and offer clarity. These are targets — not guarantees. Every ICP is different.
Can you show me case studies? +
Honest answer: Strand Outreach is new. We haven't collected client case studies yet — which is exactly why the first 3 clients get 50% off in exchange for a testimonial. On your strategy call, I'll show you the exact numbers from running Strand Outreach on ourselves. Real data, not fabricated screenshots.
What if it doesn't work for us? +
Cold email performance is inherently variable — it depends on your ICP quality, offer clarity, and market timing. Every month, we report on real numbers: open rates, replies, meetings booked, and what's working vs. not. If a segment isn't converting, we adjust: new subject lines, new copy angles, new prospect segments. We don't guarantee outcomes, but we do guarantee transparent execution and constant iteration until we find what lands.
Do you handle the meetings, or do we? +
You handle the meetings. That's the whole point — we get warm prospects to your calendar so your sales team (or you) can close them. We deliver leads, not closes. Strand does not act as your sales rep.
Which industries work best? +
B2B service companies with clear deal size and mid-sized teams: SaaS (ACV €5–50K), management consulting (engagements €15–100K), software dev agencies (projects €20–500K), specialist recruiters, cybersecurity consultancies. Company size: 15–40 employees works best.
Can I just buy the setup and run it myself? +
Yes — €2,500 flat fee, delivered in 5–7 days. You get the complete infrastructure and SOP documentation. Ideal if you have someone in-house who can run outbound but doesn't want to build from scratch.

Ready to fill your calendar?

30-minute call. No pitch, no pressure. I'll show you exactly how Strand Outreach would look for your business — including 3 sample cold emails I'd write for your ICP.

Book your free strategy call →